Marketing

Content Marketing Specialist freelance (Remote)

A distanza
Work Type: Contratto

We are looking for a Content Marketing Specialist (freelance) with a focus on Product Marketing that will help us improve our strategy through content.


Responsibilities:


  • Support in driving demand for product via creation of relevant content (blog articles, landing pages, emails) mostly in the English language
  • Act as a bridge with product developers to inform marketing of product features, gather and organize the supporting material (e.g. tech sheets), technical articles, etc. and generate ad hoc content with this in mind (e.g. product marketing presentations)
  • Maintain the website, manage formatting and modify the content and structure when necessary
  • Report on content effectiveness and impact on product awareness and conversions
  • Managing content inventory and ensure content remains consistent across all platforms


Requirements:

  • Background in Marketing, even better with Digital experience
  • 1-2 years of experience in marketing content
  • Ability to write and publish on website using Wordpress and Hubspot
  • Proactivity
  • Team Player and comfortable collaborating with team members with different skill sets
  • Passion and interest in new technologies
  • Eager to learn
  • Excellent English and Italian in both speaking and writing


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